If you're an Etsy seller, you've probably heard veteran sellers suggest that you renew your items in order to stay on top of the search results pages. I started renewing regularly after I
wasted spent money on several Showcase spots that didn't result in any sales. Instead of spending $7 or even $15 on a Showcase spot, it made sense to use that money for renewing instead, right? I'd rather spend $.20 on a renewal and hope for the best! But even if you're playing the renewal game, have you ever considered the "science" behind it? Have you ever thought about making a game out of the game with the winner (you) making sales?
This blog post is a must-read. The author experimented with renewing items at the times her shop was getting the most traffic (another reason why you MUST sign-up for Google Analytics if you haven't already!), and her results were incredible.
Get ready to take notes, and head on over to
something blue: The Etsy Experiment Revealed!