If you're an Etsy seller, you've probably heard veteran sellers suggest that you renew your items in order to stay on top of the search results pages. I started renewing regularly after I
wasted spent money on several Showcase spots that didn't result in any sales. Instead of spending $7 or even $15 on a Showcase spot, it made sense to use that money for renewing instead, right? I'd rather spend $.20 on a renewal and hope for the best! But even if you're playing the renewal game, have you ever considered the "science" behind it? Have you ever thought about making a game out of the game with the winner (you) making sales?
This blog post is a must-read. The author experimented with renewing items at the times her shop was getting the most traffic (another reason why you MUST sign-up for Google Analytics if you haven't already!), and her results were incredible.
Get ready to take notes, and head on over to
something blue: The Etsy Experiment Revealed!
So awesome to see someone have such great notes on this and see that it actually works! Thanks for posting this.
ReplyDeleteNow all I have to do is create stuff to put in my shop :)
ReplyDeleteIt seems my creative gene has gone missing. Had a friend do the renew game and it worked for her for a while. She did end up spending lots of money doing it though.
Spending money doing it is the one aspect that concerns me; the article does say not to constantly renew very inexpensive items, but it still worries me! I'm trying it out now, and I hope you guys will report back too!
ReplyDelete